Je connaissais les modèles. Quand ça comptait, je ne pouvais pas les exécuter.

Do you recognise this?

You are preparing a product launch and want to run through the 7Ps of marketing. You get to four. A colleague asks why a project keeps slipping; a fishbone diagram would help the team organise the possible causes, if anyone remembered the six categories.

It is not a knowledge problem. You learned these models, or you could learn them in an afternoon. It is an access problem: the right model is never within reach at the moment you need it. Nobody opens a 600-page textbook when a decision is due. So people search the web, find three versions of the same model, and pick one at random.

Seven textbooks, fifty cards, a few years of work

BizDecks Pro started as my own cheat sheet. It became a product when colleagues kept asking for a copy. We took the models that are spread across seven or eight university textbooks and condensed each one onto a single card: the front tells you what the model is for and when to use it, the back gives the steps and a worked business example. Fifty cards in five colour-coded categories (strategy & analysis, marketing & growth, finance & performance, operations & process, leadership & teams) in a box that fits in your bag.

Then we did the same digitally: every card as an online page, a Google Sheets template to run the numbers, a Miro board to work through it with a team, and a short video tutorial per model. That is the BizDecks Pro system.

Who is behind it

A small team in the Netherlands, MBA-trained, with hands-on experience in strategy, marketing, operations and finance. We write every card ourselves from the original source, try it in our own work, and rewrite it until a colleague can use it without us explaining. When a reader spots an error we correct it. Academic where it must be, practical where it counts. Made by people, for people.

Not a card deck. A way to approach problems.

BizDecks Pro is a cheat sheet for tackling business problems. Whatever the theme, you get the models that matter, explained so you can apply them today, with an example you can adapt to your own situation. You do not have to remember everything. You have to know where to look, and then act.

The knowledge in those textbooks has been around for decades. It should be available to everyone, in a form you can actually use, whether you studied it and want it at hand, or never got the chance and want to learn it now.

What you can count on

• Free worldwide shipping with tracking; handed to the carrier by the next business day.
• Digital tools ready right after checkout.
• 30 days to try the deck. For the digital tools the statutory rules for digital content apply; email us and we sort it out together.
• A real person reads and answers every email.

We wish you clearer questions, calmer choices and decisions you can stand behind. Try a card on your next real question and let us know how it went: support@bizdeckspro.com. We always reply within 24 hours on working days. That is our promise.

Sohrab, founder, with the BizDecks Pro team